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16 Nov 2017

The Duke of Cambridge launches ‘Stop, Speak, Support’ action plan to tackle cyberbullying

Working in partnership with technology companies including Google and Facebook, Prince William has today unveiled a plan to tackle the issue of bullying online.

Created by the Royal Foundation’s Taskforce on the Prevention of Cyberbullying, the campaign aims to reach every 11-16 year old in Britain to empower them to stop cyber bullying, with a three-point online code of conduct: ‘Stop, Speak, Support’.

Social media firms, including Facebook and Snapchat, have also announced that they will be adapting their platforms to provide direct access to support when bullying strikes.

The Stop, Speak, Support code provides simple steps for young people who witness cyberbullying to follow, with an emphasis on encouraging their peers to speak out and seek help from either a trusted adult or Childline.  


Action 1: Take time out before getting involved and don’t share or like negative comments

Action 2: Try and get an overview of what’s really going on

Action 3: Check the community guidelines for the site you’re on


Action 1: Ask an adult or friend that you can trust for advice

Action 2: Use the report button for the social media it’s happening on

Action 3: Speak to one of the charities set up to help with situations like this, such as Childline


Action 1: Give the person being bullied a supportive message to let them know they’re not alone

Action 2: Encourage the person being bullied to talk to someone they can trust

Action 3: Give the person being bullied a positive distraction from the situation

Smoothwall’s Online Safety Ambassador, Claire Stead, comments on the plans:

“This new cyberbullying initiative today couldn’t have come at a more crucial time. We found that cyberbullying is the biggest concern even for teachers. The battle we are facing as a nation to keep children safe online is intensifying, and having spoken to teachers up and down the country, we found that over the past year, online bullying in the classroom alone has increased by over a third. While equally concerning problems such as radicalisation are on the minds of teachers, cyberbullying remains both their biggest concern and most common problem. “In this digital age, new methods of communication are becoming increasingly the norm, which means we need to teach young people the dos and don’ts within that. It needs to be made clear that a verbal punch online is no different to a physical punch in the playground. They can have equally devastating impacts. As the web has become the norm in classrooms, teachers and staff have a responsibility to make sure children are protected from online dangers and ensure that incidents don’t go undetected or unnoticed.”

To find out more about the issues of cyberbullying within the classroom, download our new and exclusive report: The Digital Curriculum - How To Prepare Tomorrow’s Teachers For Today’s Technology.  

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